✨ Introduction to running a detailing studio
✨ Brand strategy and image building
✨ Creating a service offering (autodetailing, wrapping, polishing, additional services)
✨ Setting prices for specific services
✨ Creating a mini brand strategy
✨ Designing an offer and service packages
✨ Pricing workshop – setting realistic rates
✨ Q&A session
✨ Basics of marketing for a detailing studio
✨ Social media – Facebook, Instagram, TikTok
✨ Acquiring clients and building reputation
✨ Creating a post plan and marketing content
✨ Practical exercises in customer service and sales conversations
✨ Developing a strategy for acquiring your first clients
✨ Q&A session
✨ Legal aspects of running a business
✨ Finances – costs, budgeting, profitability
✨ Agreements with clients, companies, and subcontractors
✨ Creating a simple budget and profitability model
✨ Analysis of real contracts and clauses
✨ Checklist of the studio’s technical requirements
✨ Q&A session
✨ Insurance
